Home > business > Referrals: How Do You Say Thank You?

Referrals: How Do You Say Thank You?

July 3Hits:0
Advertisement

Referrals: How Do You Say Thank You?
Yesterday, I posted about the power of referrals and how you can encourage clients to refer you to others. While offering incentives – monetary payments, free services or discounts – can entice and thank your clients at the same time, they’re neither ideal nor appropriate in every situation. So, how can you thank your clients for taking the time and making the effort to refer you to others?

Send a Good Old-Fashioned Thank You

I’m a big proponent of hand-written, personal thank you notes. As one of the most traditional ways to say thank you, I find it kind of sad that not that many people take the time to do this anymore. I know many of us are driven by e-mail and appreciate the immediacy of it, so we tend to shoot off a quick thank you message immediately. While acting fast is great, there’s still no reason why you can’t follow-up with a real thank you note. A hand-written note can express your gratitude to the recipient in a way they will likely appreciate and not get from any other format.

Give a Gift of Appreciation

Depending on the type of referral you’ve received, you may want to send the referrer a gift of appreciation. As long as there is not an issue with the client accepting gifts (this may be an issue if you are working with a large corporation or government organization), sending a thank-you gift is a great way to say thanks. It can be something simple like a box of chocolates or a gift basket, or you can send something that shows the type of relationship you have with your client and how well you know them – tickets to a sporting event or even a bottle of their favorite wine.

And don’t forget you can also make a donation to your client’s favorite charity instead of giving them a gift directly.

Take Them Out

If you live in the same area as your client and typically deal with them face-to-face, taking them out for lunch or dinner is always an option. In fact, if the new client they referred to you is also in the same area, you can plan a meal with both parties. This can be a great way to not only say thanks, but to also facilitate potential business development opportunities.

Return the Favor

Perhaps the best way to say thanks for a referral is by doing the same for your client. Keep an ear out for contacts that could benefit from a connection with your client and be ready and willing to provide a referral.

Make Your Thank You Public

While there are certainly situations when you will want to keep the referral between you and your client, sometimes going public is a good option. Tweet about the referral, add the client to a Partners page on your web site, send a message out to your e-mail list, or offer a reciprocal link on your web site. This not only increases the visibility of your client, but shows other clients how much you appreciate referrals.

However you decide to thank your clients for their referrals, make sure you do it right away. This is definitely one action you want to make a priority and not put off to do later. Also, keep in mind the type of referral you’ve received, and make your thank you relative in size, cost and time spent. It makes sense to have different ways of saying thank you for different types of referrals.

How do you thank your clients for referrals?

Image credit: Steve Woods

Tags:

Related Articles

  • Build Your Business Through ReferralsAugust 1

    DJ Dart and Kelly Norris started their Web Design Firm, Verrius, in 1999, when they charged all their computer equipment to a credit card. As with most new companies, they started off without a client base upon which they could build the business and

  • How to Ask for Referrals (Part 1 of 2)May 3

    Thanks for the question on the previous blog about the right way to ask for referrals from clients. There are two parts to the answer, with part 2 coming on Wednesday. Part 1 is important enough to stand on its own. Most people think about referrals

  • How to Ask for Referrals, Part 2May 4

    Monday's blog talked about including a discussion of referrals in your contracts/proposals. This blog talks about when and how to ask for referrals from clients. (The next blog will talk about strategies to get referrals from non-clients). First, the

  • Some quick secrets to asking clients for referralsMarch 11

    Most people ask for referrals the wrong way. They say something like, "If you know anyone who could use my services, please let me know." This is not an effective way to get referrals from busy people with other things besides growing your busin

  • Referrals: Getting Clients To WANT To Plug You

    Referrals: Getting Clients To WANT To Plug YouJuly 2

    Referrals are a large part of most successful businesses – for solo, small and large businesses alike. Referrals are especially invaluable because they can be a passive, indirect and inexpensive way to promote your business. Why do referrals work? Wo

  • Referrals: How Do You Say Thank You?

    Referrals: How Do You Say Thank You?July 3

    Yesterday, I posted about the power of referrals and how you can encourage clients to refer you to others. While offering incentives – monetary payments, free services or discounts – can entice and thank your clients at the same time, they're neither

  • The Truth About Word-of-Mouth ReferralsApril 6

    How many times have you heard that word-of-mouth referrals are among the freelancer's best leads? I'll bet you've lost count. Ever freelancing pundit argues the case for word-of-mouth referrals, implying: They're pretty easy to get: do a good job and

  • Is there (or will be) a U1 referrals program?December 21

    Dropbox and CX.com have referral programs in which you earn storage by referring friends. Does Ubuntu One have such a program too? --------------Solutions------------- There is currently no such a program, and I'm not aware of any that is being plann

  • Tracking referrals between profiles on the same domain in Google AnalyticsApril 16

    I have a website at mydomain.com that uses Analytics. I have a blog that resides at mydomain.com/blog/, which also uses Analytics They are on different profiles. The main site uses something like: _gaq.push(['_setAccount', 'UA-XXXXXXXX-6']); While th

  • How do Windows DFS referrals work for laptops away from the office?May 21

    How do Windows DFS referrals work for laptops away from the office? [Edit 2014-11-26] I already understand how sites are defined by subnets, etc. But what I want to know is what happens to users that are not fitting within any sites at all? Home user

  • How can I see the last 200 referrals in a Drupal 7 website?May 26

    I'd like to be able to see where the last 200 (or so) visitors to my drupal site came from. I understand that the global HTTP_REFERER variable is what I'll need, but I'm not sure how to proceed. I don't see a global variable in the API docs to help m

  • Google Analytics Goal tracking external referralsDecember 17

    I have goal tracking setup on my site for a target url. It works insofar as it tracks all pageviews on my site leading up the goal. But it doesn't appear to be tracking the external referrer that the user came from initially, marking it as (entrance)

  • Determining Social Referrals in Google Analytics

    Determining Social Referrals in Google AnalyticsDecember 2

    I have a question about social referrals in Google Analytics: Firstly, When I go here: Acquisition -> Channels -> Social a significant portion of my Social Networks is recorded as "not set". Why is this ? Secondly, which is more reliable f

  • Google Analytics track referrals with query stringsDecember 27

    How does one track referrals with query strings? I found articles describing filters but they're all from 2011 and the current dashboard doesn't match what I see in the articles. --------------Solutions------------- The interface has changed quite a

  • Are External LDAP referrals similar to a DNS Recursive or non recursive entry?July 6

    I'm very familiar with DNS, but less so with LDAP. In DNS I have the ability to delegate the CPU and IO load of referral chasing a given DNS query... or I can set norecurse and have the client perform those tasks (or not recurse at all) My goal is to

  • Chasing referrals in LdapNovember 17

    I'm currently improving a program featuring an ldap integration. This ldap integration is currently not able to handle ldap referrals. I do understand, that i will gen entries back that will hold the URL to the referred domain controller, the port an

  • How can I see a graph of Google Play Referrals on Google Analytics

    How can I see a graph of Google Play Referrals on Google Analytics December 3

    I am able to see the referrals in the referral flow section. but i cannot find them again anywhere else. I need to see stats about each referral over time. Any way to so this? --------------Solutions------------- i think you loss the referral link be

  • How do I identify fake referrals?March 16

    I went on Google Analytics and I am trying to find out whether I am getting fake or genuine referrals. I found it a bit weird because yesterday i got 17 sessions and I haven't been getting that high amount of sessions. I looked at sources and it said

  • What is the status of Google's action on "Ghost Referrals" in Google Analytics?April 25

    I got this in Google Analytics: A significant portion of referral traffic to property example.com is from the following hostnames, which may be self-referrals: 4webmasters.org Self-referrals are referrals from pages within your own domains. Self-refe

  • Unable to Filter Ghost Referrals in Google AnalyticsJuly 11

    I set up a view level filter to remove ghost referral spam where the filter field ie Campaign Source and Filter Pattern is something like www.event-tracking\.com|Get-Free-Traffic-Now\.com. Problem: However it is unable to remove www.event-tracking.co

Copyright (C) 2017 ceus-now.com, All Rights Reserved. webmaster#ceus-now.com 14 q. 0.357 s.